Privacy Policy

Privacy Policy

3F Insurance Group, LLC. and its affiliates (“3F”, “we”, “us”, or “our”) recognizes the importance of privacy. In this Privacy Policy, we describe how we collect, use, and disclose information that we obtain about users of our website www.3finsurance.com (the “Site”) and the 3F services, including both services provided through our Site and offline (collectively, the “Services”). By visiting our Site, or using any of our Services, you agree that any information that we collect from or about you through our Site or Services, including personal information, anonymous information, and aggregate information, will be handled as described in this Privacy Policy. Your use of our Site or Services, and any dispute over privacy, is subject to this Privacy Policy and our Terms of Use, including applicable limitations on damages and the resolution of disputes.

Information We Collect

We collect information about you directly from you, from third parties, and automatically through your use of our Site or Services. We may combine information collected from or about you from these various sources.

Information We Collect From You. We may collect information directly from you through our Site and Services. The information we collect depends on your interaction with our Site and Services. If you create an account with us, we will collect name, date of birth, contact information, and bank account information, as well as other corporate information, such as corporate financial information, incorporating documents, and signed contracts. If you get in touch with us through our Site, we will collect your name, email address, and whether you are a grower, distributor or other. We will also collect any other information that you choose to provide to us through our Site or Services, such as your phone number, driver’s license information, passport information, other identification information, or responses to any surveys we conduct.

Information We Automatically Collect About You. We automatically collect certain information about your use of the Site, including without limitation, your Internet protocol (IP) address, the type of browser you are using, information about the device you are using, domain name, the website that led you to our Site, the website to which you go after leaving our Site, your location, and the dates and times you access our Site. Please see our Cookies and Other Tracking Mechanisms section below for more information. We also automatically collect certain service-related information about your use of our Site and Services, including without limitation, the type of crop involved in your transaction, price, volume, fees, and identity of producers or distributors.

How We Use Your Information

We may use your information, including personal information and Content, for the following purposes: Providing and Improving Our Services. To provide and maintain our Site and Services; to improve our Site and Services; to develop new features, products, or services; to perform technical operations, such as updating software; and for other customer service and support purposes.

Marketing and Communications. To communicate with you about your account and use of our Site and Services; to respond to your inquiries; to provide you with news and newsletters, special offers, promotions, and other information we think may interest you; and for other informational, marketing, or promotional purposes. Research and Analytics. To analyze how you interact with our Site and Services; to monitor and analyze usage and activity trends; and for other research, analytical, and statistical purposes.

Protecting Rights and Interests. To protect the safety, rights, property, or security of 3F, the Site, the Services, any third party, or the general public; to detect, prevent, or otherwise address fraud, security, or technical issues; to prevent or stop activity that 3F, in its sole discretion, may consider to be, or to pose a risk of being, an illegal, unethical, or legally actionable activity; to use as evidence in litigation; and to enforce this Privacy Policy and our Terms of Use.

Legal Compliance. To comply with applicable legal or regulatory obligations, including as part of a judicial proceeding; to respond to a subpoena, warrant, court order, or other legal process; or as part of an investigation or request, whether formal or informal, from law enforcement or a governmental authority.

How We Disclose Your Information

We may disclose your information, including personal information and Content, as described in this Privacy Policy or as described to you at the time of collection or disclosure. We may disclose your information, including personal information and Content, to the following entities: 3F Users. We may disclose your information to 3F users in order to provide our Services. Affiliates. We may disclose your information to current or future affiliates or subsidiaries for research, marketing, and other purposes consistent with this Privacy Policy.

Service Providers. We may disclose your information to our vendors, service providers, agents, or others who perform functions on our behalf. For example, we may disclose your information to financial institutions in order to process payments.

We may also disclose your information, including personal information and Content, in the following ways: Business Transfers. We may disclose your information to another entity in connection with, including during negotiations of, an acquisition or merger, sale, or transfer of a business unit or assets, bankruptcy proceeding, or as part of any other similar business transfer. Protecting Rights and Interests. We may disclose your information to protect the safety, rights, property, or security of 3F, the Site, the Services, any third party, or the general public; to detect, prevent, or otherwise address fraud, security, or technical issues; to prevent or stop activity which 3F, in its sole discretion, may consider to be, or to pose a risk of being, an illegal, unethical, or legally actionable activity; to use as evidence in litigation; and to enforce this Privacy Policy and our Terms of Use.

Legal Compliance. We may disclose your information to comply with applicable legal or regulatory obligations, including as part of a judicial proceeding; in response to a subpoena, warrant, court order, or other legal process; or as part of an investigation or request, whether formal or informal, from law enforcement or a government official. Aggregate and De-Identified Information. We may disclose aggregate, anonymous, or de-identified information about users for marketing, advertising, research, compliance, or other purposes.

Cookies and Other Tracking Mechanisms

We and our service providers use cookies and other tracking mechanisms to track information about your use of our Site or Services. We or our service providers may combine this information with other information, including personal information, we collect about you. For example, we or our service providers may use cookies to track visitor activity on our Site. A cookie is a text file that a website transfers to your computer’s hard drive for record-keeping purposes. We or our service providers may use cookies to track user activities on our Site, such as the pages visited and time spent on our Site. Most browsers allow users to refuse cookies. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Visitors to our Site who disable cookies may not be able to browse certain areas of the Site.

We may also use clear GIFs, pixel tags, and other technologies. Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your computer’s hard drive, clear GIFs are embedded invisibly on web pages. We may use clear GIFs (also known as web beacons, web bugs, or pixel tags), in connection with our Site to, among other things, track the activities of Site visitors, help us manage content, and compile statistics about Site usage. We and our third party service providers also use clear GIFs in HTML emails to our customers, to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded.

Third-Party Analytics

We may use third-party analytics companies, such as Google Analytics, to evaluate use of our Site and Services. We or our service providers use these tools to help us understand use of, and to improve, our Site, Services, performance, and user experiences. These entities may use cookies and other tracking technologies, such as web beacons or local storage objects (LSOs), to perform their services.

Do Not Track Disclosure

Our Site does not respond to Do Not Track signals.

Third-Party Links

Our Site and Services may contain links to third-party websites and applications. Any access to and use of such linked websites and applications is not governed by this Privacy Policy but instead is governed by the privacy policies of those third parties. We are not responsible for the information practices of such third-party websites or applications.

Security

We have taken steps to help protect the personal information we collect. However, no data security measures can guarantee 100% security. You should take steps to protect against unauthorized access to your device and account by, among other things, choosing a robust password that nobody else knows or can easily guess and keeping your log-in and password private. We are not responsible for any lost, stolen, or compromised passwords or for any activity on your account via unauthorized password activity.

Your Choices

You may access, modify, or delete the personal information that you have provided to us by logging into your account and updating your profile or emailing us at info@threefarmfinancial.com. Please note that copies of information that you have updated, modified, or deleted may remain viewable in cached and archived pages of the Site or Services for a period of time.

We may send periodic promotional emails to you. You may opt out of such communications by following the opt-out instructions contained in the email. Please note that it may take up to ten (10) business days for us to process opt-out requests. If you opt out of receiving emails about recommendations or other information we think may interest you, we may still send you emails about your account or any Services you have requested or received from us.

Contact Us

Changes to this Privacy Policy

This Privacy Policy is current as of the Effective Date set forth above. We may change this Privacy Policy from time to time, so please be sure to check back periodically. We will post any changes, including any material changes, to this Privacy Policy on our Site.

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